25.09.2023

Iberian distribution change for JLG

JLG is to part company with Maqel, its distributor for Spain and Portugal on a mutual agreed basis.

Plataformas Elevadoras Maqel was established in June 2016 as part of an agreement between JLG and a finance/investment house and took over as the exclusive JLG distributor for the Iberian peninsula, for both aerial work platforms and telehandlers, that same year. This comes to an end at this weekend by mutual agreement.

Madrid based JLG Iberica will take over the role, from the start of October, Maqel has agreed to contact all customers with orders awaiting delivery or with service contracts in order to agree the best way to complete them within the promised deadlines.
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A mutually released statement said: “As a JLG Distributor Maqel experienced seven very successful years distributing JLG products in Spain and Portugal, in which time record sales have been achieved and a market share that places it as a leader, both in direct sales and financed sales through operational Leases. The company is proud to leave the JLG brand in a strong position for future success. Maqel's partnership with JLG has been one of total collaboration and mutual respect, working to provide the best service to customers with a joint venture philosophy.”

Regional general manager Karel Huijser added: “We would like to thank the Maqel team for their professionalism and support to our JLG customers over the last seven years.”