13.11.2018

Genie expands used equipment team

Genie has expanded its used equipment sales team in North America under Mitch Ely, director of North American services, with the appointment of Kevin Spencer, Marcy Lemin and Scott Sensenbrenner.

Ely has been Genie’s director of customer satisfaction and reconditioning since relocating to Genie headquarters in Redmond, Washington, from Australia last year, where he had been national operations manager at Genie Australia since re-joining the company in mid 2014 during that time he played a key role in Genie's expansion in the Asia Pacific region. See US move for Mitch Ely

He actually began his access career with Genie Australia in 1998, becoming national operations manager before moving on after 10 years to work with Platform Solutions, Skyreach and Platform Attachment Rentals before rejoining Genie more than four years ago.
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Mitch Ely

Kevin Spencer was appointed manager of used equipment for the Americas, late last year. He was previously with Professional Aerials for two and a half years as general manager, having the joined Proffessional from Best Line Equipment where he was manager of remarketing services.
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Kevin Spencer

New recruit Marcy Lemin has been appointed as used equipment sales representative for the east coast, she will support all sales and trade package activities within her territory. She has more than 10 years experience in sales, aftermarket support and production.
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Marcy Lemin

Scott Sensenbrenner rejoins the company as used equipment sales representative for the west coast. He originally joined Genie in 1997 as regional sales manager for the Mid West, moving to national accounts sales for Western Canada and Northern California in 2002, since when he has held various major account roles, most recently as a national account manager based in Seattle.
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Scott Sensenbrenner

Ely said: “Used equipment is critical to the growth and sustainability of the aerial market, and we are forecasting increased trade cycles in North America over the next few years. In preparation for this uptick in business, we have expanded and restructured our North American used equipment team to best support our customers and respond to the market’s demand.”

“For our customers, buying used equipment can be a smart way to reduce investment cost and increase profit margins. It can also be a way to take advantage of lower equipment costs when tailoring a rental fleet to match market conditions. Expanding our used equipment team in North America positions us to respond and meet the needs of our customers.”