18.05.2023

Loxam acquires Motormac

Loxam’s subsidiary in Brazil, Degraus (Degraus Andaimes Máquinas e Equipamentos para Construção Civil) has acquired Motormac Rental (Motormac Rental Locação Equipamentos)from the Velloso and Solheid families. Motormac was created from and includes Vellopar Participações and TPA Participações.

Based in Porto Alegre – on Brazil’s south east coast Motormac was established in 2007 and has built a strong market position in the South of Brazil, with a focus on powered access, power generation and lighting tower rental. It operates from nine locations across the Rio Grande do Sul, Paraná, Santa Catarina and São Paulo states, with 170 employees. The addition will take the Loxam Brazil network to 27 locations and almost double its revenues.

The Velloso and Solheid families will in future focus on other business within the group, including equipment distribution, which incldues JCB.

Motormac chief executive Simone Pitten Velloso said: “We are very proud of what we have built with Motormac Rental, reaching the leading market position in southern Brazil, achieved through intense work and the development of a high level of credibility with its customers and employees. The companies are united by strong cultural synergies, and Loxam will strongly contribute to the growth of Motormac Rental by maintaining the reliability and the key ethical values that have always guided our company. From now on, our efforts will focus on distribution of equipments and renewable energies.”

Loxam Degraus managing director Guilherme Boog, who will lead the combined business added: “I am very pleased to welcome Motormac Rental within the Loxam Group. This transaction demonstrates our strategy to become a leading national player in Brazil. The strong geographical complement and the competence of the team are a very good fit to our operations, and Loxam will benefit from Motormac Rental’ strong local anchor. I look forward to welcoming our new team members upon the closing of the acquisition.”

Loxam group chief executive Gérard Déprez said: “The acquisition of Motormac Rental, which will be financed through Loxam’s own resources, demonstrates the group’s commitment to continue its development in Brazil, a buoyant market with significant growth potential. Loxam is always pleased to welcome new colleagues, with whom to share mutual expertise and common ambition to continuously improve the services we provide to our customers.”