29.02.2008
Modulift USA
Modulift, manufacturers of the unique modular spreader system, has announced the launch of a US subsidiary - Modulift Corporation. The company has recruited Chris Batten as chief executive.
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Chris Batten
Modulift already has strong relationships with many US companies within the heavy lifting market and felt that the time was right to establish an operation to support them while looking to expand its market coverage in North America.
Its modular spreader system offers users the ability to create specialised spreader beams and combinations, to accommodate complex loads, from standard components.
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Modulift spreader beams in action
Nick Latham, chairman of Modulift said: “This is an exciting time for us, there is huge potential for the system among several industries in America. Our entire range of spreaders will now be manufactured and distributed within the US, eliminating the need for them to be imported from the UK.”
“Chris is a valuable asset to the company and his previous career experience makes him the ideal person to lead the US operation. He is currently looking at premises for our warehouse and test facilities as well as identifying business opportunities with new and existing distributors and retail customers.”
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