21.07.2008

New management team at Moba

Moba Mobile Automation, the German based sensor and weighing technology manufacturer, that produces overload devices for aerial lifts, has created a new executive board of directors and appointed a new president.

The new board will include Dr. Holger Barthel, Alfons Horn and David Shelstad and Volker G. Harms who has been appointed as president.

Willibald Sehr will no longer direct the company at a corporate level and will focus on building up and managing the “Innovation Management” division.

Harms said: “The new formation of the executive board was the logical consequence of the increasing internationalisation and globalisation of our business.”

Harms began his career with Allgemeine Kreditversicherung Coface, the credit insurance business. In 1993 he joined Moba, the company controlled by his father, Paul G. Harms, and became commercial director of the Dresden branch office.

In 1994 Harms was appointed as chief executive officer of the Moba Data. In 1999 he moved to Atlanta, Georgia, USA, where he established Moba Corporation with his wife Jutta Harms.

In 2004 he took over the management of Moba Mobile Automation from his farther and together with Sehr, headed the company.

Barthel joined Moba in 2008 and is vice-president manufacturing and logistics. He is an industrial engineer, and worked for the Fraunhofer Institute for Production Engineering and Automation in Stuttgart, where he was responsible for the corporate logistics, production planning and control department. Earlier in his career he worked for the Bosch.

Horn, an electrical engineer, started out at Eurotherm Deutschland in Limburg and joined Moba in 1983, since when he has successfully built up the research and development department. Today more than 60 development and software engineers worldwide belong to this department.

Shelstad was made responsible for global sales and marketing of the Construction sector of Moba in October 2007. Shelstad was born in the USA and previously worked for Caterpillar Paving Products and TSD Integrated Controls. He has more than 10 years experience in the sales and marketing to the international construction vehicle industry.

Moba produces sensor technology, measurement engineering, control and feedback control systems as well as weighing and identification systems for mobile applications, including cranes and work platforms as well as municipal vehicles and agricultural machinery.

Paul Harms founded Moba in 1972 as an engineering office in Steinbach near Limburg. Over the past 10 years the company has increased its revenues from €11.9 million to €41.2 million. While the workforce has expanded from 99 employees to around 300.